46 Spa Marketing Ideas, Promotions And Strategies
Explore 46 spa marketing ideas, from local partnerships and client referrals to promotions, social media and repeat bookings.
Read articleFor the business behind your spaBuild a spa business
Build a spa business
that works for you.
Practical advice for spa and medical spa owners. Find your next step in marketing, managing your team, and understanding your numbers.
Good care deserves
a strong business.Smart Spa Business
a strong business.Smart Spa Business
The journal
View all articles ↗Ideas to put into practice.
10 Interview Questions To Ask When Hiring A New Team Member For Your Spa
Use 10 interview questions to explore a candidate’s client care, teamwork, judgment and approach to spa work.
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8 Things You Can Do To Be A Better Spa Manager
Explore eight ways to support your spa team, communicate expectations and handle the responsibilities of management.
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What It Costs To Open A Spa
Review the setup and operating costs to consider when planning a spa, from premises and equipment to staffing.
Read article8 Spa Ideas For Limited Space
Explore eight ideas for arranging a small spa, including shared rooms, storage, lighting and ways to reduce clutter.
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Creating A Profitable Membership Or A Loyalty Program For Your Spa
Compare spa memberships and loyalty programs, including benefits, pricing considerations and the work involved in running them.
Read articleFree business toolsA clearer picture
A clearer picture
of your spa’s numbers.
Price a service, estimate a client’s lifetime value, or check how much of your team’s time is booked. Start with the numbers you already have.
Meet Carmen MoujaesExperience from
Experience from
the treatment room
to the business.
“I created Smart Spa Business to help spa professionals like you implement the right systems and processes to grow your spa successfully.”
Carmen’s background spans beauty therapy, product development, international training, and running spas and beauty clinics. Here, she shares what she has learned along the way.
Read Carmen’s story ↗